Unleashing Profitable Social Pay-Per-Click Strategies

Discover our distinctive approach to social PPC! We can identify audience engagement with ads, whether or not they’ve submitted a form. We use advanced techniques and technologies to strategically position your ads for maximum visibility to your target audience at the most economical cost per click.

What Sets Our Social PPC Apart?

Many companies struggle to drive revenue due to ineffective targeting, high cost per click, or inaccurate budget allocation. We leverage our expertise and experience to give you a running start.

Targeting

Our commitment to precise targeting is based on extensive market research. With years of experience in social PPC, we instinctively understand the right strategies for various industries, tailored to your products and customers. Our data-driven targeting approach prioritizes revenue generation over simply aiming for impressions and clicks, ensuring you achieve results at the lowest possible cost per click.

Budget Management

A well-planned budget is essential for successful social PPC campaigns. We understand that insufficient budget allocation often leads to mediocre or nonexistent results, causing disappointment. We help you set realistic budgets and expectations to drive tangible outcomes. Our focus is to maximize the value of every dollar spent.

Multifaceted Approach

We meticulously track performance across all channels and regularly adjust campaigns and budgets, ensuring that we are responsive to the prospect and competitor’s behaviour telling us. By continually refining our approach, we aim to uncover the optimal formula for maximizing revenue generation explicitly tailored to your business goals and audience.

Our Social Pay-Per-Click Services

LinkedIn Ads

LinkedIn should be the primary platform for B2B sellers. We are confident that our LinkedIn PPC strategies are the most effective in the industry because they are unique and consider the entire sales funnel.

LinkedIn Top 100 Lists

We excel at leveraging LinkedIn data, providing you with detailed reports about companies that engage with your ads, their level of engagement, and insights into likely decision-makers based on job title targeting. Click here to learn more about our LinkedIn Top 100 lists.

Meta (Facebook and Instagram Ads)

Our captivating campaigns on Facebook and Instagram are engineered for a low cost per click while delivering impressive returns on ad spend (ROAS). Invest in paid ads to help counterbalance the high costs of organic content creation needed to grow on platforms like Instagram through channels like Reels.

TikTok

Building an organic presence on TikTok can be challenging without an in-house content creator. However, paid ads offer an effective solution. With 59% of TikTok’s audience under 24, it’s the perfect platform to connect with a younger demographic.

The Pulsion Difference

We are ahead of changes to algorithms and new technology that will impact the way your content is created.

Having your social PPC managed by Pulsion will mean that you maximize what you spend on clicks with ad spends that goes further.

We have been a trailblazer in both search and social media so are always up to date on how changes to technology and search will impact the way our clients content.

Impact and Results

Purpose Driven Content

Our starting point for prospecting is usually LinkedIn. We use a combination of LinkedIn, insights tools, Google, organizations and licensing bodies and then the companies own publications to deliver the most current and highest quality information available on each prospect.

Multi-Purpose Content

Lists generated using insights tools are often ineffective because you have to reduce quality levels to be able to generate a decent number of prospects. Also, because they are often loaded in bulk, intent and contact data is often stale. Timing matters and are lists are meant to be tackled when delivered for optimal results.

Content With Performance in Mind

Low quality and too many prospects in the CRM are two major reasons that sales teams can waste up to 30% or more of their time. Precision targeting to ensure that the sales team are only following up the prime types of companies you want to sell to and providing them lists in quantities that they can tackle and where you can measure progress will see your team start achieving results quickly.

Content Strategy

We help formulate the right approach for your sales team to tackle your sales lists with the right entry and cadence based on what we know will get results.

Our Results

Leveraging LinkedIn Top 100 Lists Results in a 400% Return On Spend

Unravelling the Connection Between Organic Search Traffic and Social PPC

The Impact of Changing Targeting on LinkedIn CPC: A Case Study Analysis

Transforming Client Registrations: A $200k Annual Investment in Organic SEO Boosts New Client Sign-Ups By 50% in Less Than 24 Months

Want this kind of growth?

Managed Social PPC (Social Pay Per Click) FAQs

Managed social pay per click campaigns provide executives with precision targeting and measurable outcomes that traditional advertising often lacks. By leveraging advanced audience data, companies can ensure ads reach decision-makers at the right time and context. This targeting reduces wasted spend and improves cost-per-lead efficiency. When integrated with google account management, paid search and display campaigns align with social efforts, delivering a holistic view of ad performance. Social media marketing ensures organic and paid campaigns reinforce each other, while managed HubSpot services provide attribution dashboards that tie ad spend directly to revenue. For executives, this translates into clearer ROI justification and more predictable pipeline growth.

Executives often oversee multi-channel strategies that can become fragmented. Managed social pay per click campaigns are designed to integrate seamlessly with existing digital efforts. For example, when paired with google account management, companies can capture intent-driven searches while reinforcing brand presence on social platforms. Social media marketing creates credibility through organic engagement, and managed HubSpot services track all touchpoints in one CRM. This integration ensures executives gain a unified view of customer journeys and can allocate budgets strategically across channels.

Targeting is the foundation of effective social advertising. Managed social pay per click campaigns leverage demographic, behavioral, and firmographic data to reach high-value accounts. When coordinated with google account management, campaigns capture intent-driven traffic and amplify it through social retargeting. Social media marketing strengthens brand consistency, while managed HubSpot services capture engagement data to refine future targeting. For executives, this means social campaigns generate not just impressions but meaningful opportunities within target markets.

Executives prioritize efficiency, and managed social pay per click campaigns directly address this by minimizing wasted spend. Through advanced targeting, creative optimization, and bid strategy management, campaigns are tailored to attract only high-quality leads. Integration with google account management ensures synergy across search and social, further reducing duplication. Social media marketing provides organic reinforcement, improving ad performance. Managed HubSpot services then track pipeline impact, enabling executives to connect reduced CAC with revenue growth.

In ABM strategies, engaging multiple decision-makers across accounts is critical. Managed social pay per click campaigns are structured to reach targeted roles within strategic accounts. By layering retargeting through google account management and supporting with social media marketing, companies create multiple brand touchpoints. Engagement data is consolidated through managed HubSpot services, giving executives insight into account progression. The result is a cohesive ABM strategy that’s measurable and scalable across markets.

Scaling social advertising across regions requires localization, compliance, and efficient execution. Managed social pay per click campaigns adapt messaging and targeting for regional audiences while maintaining global brand consistency. Alignment with google account management ensures paid search supports global reach, while social media marketing strengthens cultural relevance through organic engagement. With managed HubSpot services, executives gain centralized reporting that consolidates global campaign data into actionable insights.

Sales and marketing alignment is critical at the enterprise level. Managed social pay per click campaigns ensure marketing investments generate leads that match sales priorities. Integration with google account management and social media marketing ensures consistent messaging across buyer touchpoints. Managed HubSpot services then track these engagements, giving both sales and marketing access to the same attribution data. For executives, this alignment reduces friction, accelerates pipeline velocity, and ensures marketing spend is accountable.

Executives often focus on targeting and spend but overlook the role of creative optimization. Managed social pay per click campaigns include ongoing creative testing, ensuring that visuals and messaging resonate with high-value audiences. This process is informed by insights from google account management and performance data from social media marketing. Managed HubSpot services provide downstream reporting on how creative variations impact pipeline conversion. The outcome is campaigns that continuously improve performance while maintaining alignment with brand standards.

Digital transformation requires marketing systems that are data-driven, integrated, and scalable. Managed social pay per click campaigns fit into this vision by aligning with google account management and social media marketing to create omnichannel engagement. Managed HubSpot services unify campaign performance data into a single platform, allowing executives to make informed investment decisions. This ensures social advertising is not just tactical spend but a strategic pillar of transformation initiatives.

Managed social pay per click campaigns provide executives with clear KPIs such as cost-per-lead, click-through rates, conversion rates, and return on ad spend. When integrated with google account management, additional insights like impression share and search lift are available. Social media marketing tracks engagement and brand lift, while managed HubSpot services consolidates attribution into pipeline and revenue reporting. For executives, this level of visibility ensures every campaign can be evaluated against business growth objectives.

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